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Marketing Advisory Panel welcomes support for

The Latrobe Valley Ministerial Taskforce Marketing Advisory Panel has welcomed the latest report by the University Council appointed review panel, into the future of the Monash University School of Engineering.

By Latrobe City Council - 28th March 2003 - Back to News

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The Latrobe Valley Ministerial Taskforce Marketing Advisory Panel has welcomed the latest report by the University Council appointed review panel, into the future of the Monash University School of Engineering.

The University Council has now been asked to further investigate the viability of six options that could make the engineering school at the Gippsland Campus, threatened with closure, a long term prospect.

Chair of Latrobe’s Marketing Advisory Panel and Latrobe City CEO, Richard Hancock, said the Marketing Advisory Panel PR Bureau run by CPR Communications and Public Relations, took an active role in informing community groups, business leaders and education contacts about the closure plans, encouraging them to make a submission in support of the School.

"The actions of the bureau contributed to the outpouring of support that saw more than 90 businesses, individuals and groups make submissions defending the historic School of Engineering," Mr Hancock said.

Submissions came from groups including local teachers, Councils throughout Gippsland, the Association of Professional Engineers, Scientists and Managers, APESMA (the engineers’ union), the Moe Development Group, and local companies including Safetech and Sage Technology.

"Working in coordination with Latrobe City, the PR Bureau was able to galvanise a lot of community support for Monash University’s School of Engineering," Mr Hancock said.

"We’ve demonstrated how important the School is to local students and their families, local employers and the broader community. We hope our efforts will now ensure this vital community resource is retained."

Mr Hancock said research commissioned during the fight to save the School of Engineering, showed Melbourne-based engineers were just as supportive of the School as locals.

In a survey of 154 Melbourne engineering firms, more than 70% said the closure would have a negative or very negative on the Victorian engineering industry, while 94% said it was important or very important to offer engineering courses in regional areas.

Source: www.gippsland.com

Published by: news@gippsland.com



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