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Latrobe Local News:
Follow the six steps to success for your small business

Latrobe City Council, supported by Small Business Victoria, is running a series of low-cost workshops aimed at boosting the skillset of local small business owners will kick off at the end of February.

By Portal Admin - 13th February 2017 - Back to News

Latrobe City Council’s mayor, Councillor Kellie O’Callaghan, said in the current uncertain economic climate expanding networks and knowledge was a sound investment.

"These six workshops are the perfect blend for those recently started a small business in our region or for those testing the waters. Running each Tuesday evening over a six-week period, the series will boost understanding on business planning, marketing, online opportunities, record-keeping and cash-flow. And best of all, the information is provided in small sessions to foster networking.

"We know that our region is facing a tough road, but we also know that small business is the backbone of our communities. Updating your skills is a great way to boost confidence or to maybe try something new or different for your business. You might gain some efficiencies in your process, you might find new ways to work, you might be brave and take an element of your business online," Cr O’Callaghan said.

"The cost of each workshop is just $10 per participant or you can book the entire series for just $30. It’s a low-cost, time-effective way to brush up on your knowledge and invest in your business for the future," Cr O’Callaghan concluded.

1) Starting Your Business Right

28 February 2017 - (5.30pm - 9pm)

Thinking of starting a business but not sure where to begin?

This Small Business Victoria workshop will step you through the process, help you get set up right the first time and connect you to a range of government resources and free mentoring.

2) Business Planning Essentials

7 March 2017 - (5.30pm - 7.30pm)

A clear business plan is an essential determiner of long-term business success – as the saying goes, 'fail to plan and you plan to fail'. Get the tools, templates and support you need to guide you through the key steps in the planning process and give your business the best chance of success.

3) Understanding Marketing

14 March 2017 - (5.30pm - 7.30pm)

Marketing is simply how well potential and existing customers know what your business does. So marketing is not just about getting new customers, it is a vital part of building and establishing your business brand. Develop a marketing action plan to focus your effort and resources in the right areas, including market research, online activities and customer service.

4) Your Business in a Digital World

21 March 2017 - (5.30pm - 7.30pm)

Do you feel confused, overwhelmed or nervous about taking your business online?

You have come to the right place. Whether starting a new business or taking an existing business online, this short workshop will help you make informed decisions about the right online tools for your business.

5) Effective Record-keeping

28 March 2017 - (5.30pm - 7.30pm)

How easily can you access ‘at a glance’ information about your business to reliably inform important decisions? Good record keeping impacts both your business growth and your bottom line. Unlock the benefits of effective record keeping, control systems and financial solutions to optimise your business profitability and performance.

6) Keep the Cash Flowing

4 April 2017 - (5.30pm - 7.30pm)

Even a profitable business can fail if it runs out of cash.

Cash flow is the lifeblood of a business because it allows you to pay your bills and be free of financial stress. Avoid running out of cash in your business by learning how to effectively forecast and improve your cash flow, and never get left short again.

To book for the series, or for a single workshop, visit to-success- for-your- small-business-tickets-30540081205?aff=ehomecard

Media Enquiries:

Cr Kellie O’Callaghan, Latrobe City Mayor

Telephone: 0400 696 324

Cr Graeme Middlemiss, Latrobe City Deputy Mayor

Telephone: 0417 379 059

Media Relations Office

Telephone: 5128 5458

For general enquiries, contact Latrobe City Council on 1300 367 700.


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