Gippsland › Latest news › Wellington Local News
Wellington Shire Council 2021 National Economic Development Awards finalist for 'The middle of everywhere' campaign
Wellington Shire Council is a finalist in the 2021 National Economic Development Awards for Excellence.
Council's The Middle of Everywhere campaign is one of only three finalists in the Economic Development Marketing and Promotion Award, which will be announced at the virtual National Economic Development Conference next month. A total of 114 submissions were received for the awards from across the country.
Treat yourself to lunch at one of many eateries, discover what's on, what's on special or be your own guide on a mapped walking tour, discover the wonders of the Wellington Shire right at your fingertips
Achievement and acknowledgement
Wellington Shire Council Mayor Garry Stephens said having The Middle of Everywhere campaign recognised on a national stage was an incredible achievement and an acknowledgement of the hard work of Council staff in promoting the region.
"The Middle of Everywhere campaign pulls together all the amazing assets of this region that locals already know about, and showcases them to a much wider audience," Cr Stephens said.
"This nomination will help us to continue our push to entice people to consider The Middle of Everywhere when they're looking at a place to visit or to live and invest."
Investment to economic development
Council's The Middle of Everywhere campaign is funded by the state and federal governments to be used in a way that would re-activate the region following the 2019/2020 bushfires.
Rather than spending the funding on just one area, the Council decided to invest in a strong economic development campaign to benefit multiple business sectors. The Middle of Everywhere promotes Wellington's tourism, living, employment and investment opportunities.
As part of the campaign there have been 27 advocate videos produced, where local business people and others proudly talk about what a great place Wellington Shire is to live, play and invest.
For more about The Middle of Everywhere campaign, visit 'In the Middle of Everywhere', or download the 'In the Middle of Nowhere' app.
Pictures from The Middle of Everywhere website.
Source: www.gippsland.com
Published by: news@gippsland.com
Latest News
Applications open for South Gippsland 2025 Community Leadership Program, boosting leadership skills until 2 February 2025
Committee for Gippsland hosts Morwell roundtable to discuss local opportunities in Gippsland's net zero transition
Darren Chester urges Gippslanders to shop locally this Christmas, supporting family-owned businesses to boost the regional economy
Labor's supermarket legislation fails families and farmers, prioritising bureaucracy over urgent cost-of-living crisis
Peri Urban Councils Victoria welcomes recommendation for state funding to support rapidly growing communities
South Gippsland wins 'Leadership in Climate Adaptation and Resilience' award at the Victorian Marine and Coastal Awards 2024
Baw Baw Shire advances $35M Culture and Connection Precinct with library, learning centre, and community spaces in Warragul
Darren Chester calls for new funding to advance the Traralgon bypass, Sale route, and safety upgrades
Darren Chester urges Gippslanders to take sun protection seriously as warmer weather arrives and skin cancer risks increase
Five groups and individuals awarded 2024 Lyrebird Awards for outstanding environmental conservation efforts in West Gippsland
